For the DivaCup, an established women’s hygiene brand looking to take things up a notch, we recommended face time with top women’s magazine editors in New York. Over two days, The DivaCup founders Francine and Carinne Chambers had fun telling their story to editors, many whom were already familiar with their brand. From Fitness, BUST and Whole Living to Self and Real Simple everyone was delighted to meet the “Divas” in person.
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