OLYMPUS: Broadway in Bryant Park & Olympus Greek Yogurt on the Playbill

In conjunction with LiteFM and broadcaster Christine Nagy, we were able to feature Olympus Greek yogurt in
Bryant Park’s summer event series, “Broadway in Bryant Park” in NYC. The star studded line up featured Broadway acts and the 6,000 strong audience was treated to a “little taste of Greece”. A dynamic Facebook campaign connected the Olympus brand with the LiteFM audience before, during and after the event.